About Simuluxor

Welcome to Simuluxor, Ontario’s premier mobile eSports and racing simulator experience. We bring the thrill of professional motorsport directly to your corporate activation, festival, or private event, housed within a state-of-the-art, custom-built motorhome.

The Simuluxor Story

Simuluxor was born from a passion for elite sports entertainment and immersive event activations. Founded by Robert Ewaniuk, our Chief Experience Officer, the vision for Simuluxor builds upon his extensive background as President & CEO of SPORTALITY. Having spent years at the helm of SPORTALITY —managing high-level corporate hospitality and distributing premium sporting event tickets — Robert saw an opportunity to take event engagement to the next level. Instead of just sending guests to the action, he wanted to bring the action directly to the guests.

The Ultimate Mobile Racing Studio

We don't just offer games; we deliver a true-to-life racing simulation. Our mobile eSports center, expertly fabricated by Dickson Trailers, is a rolling masterpiece of technical engineering. Step inside, and you are immediately immersed in a professional-grade sim racing environment.

Our custom rigs are built without compromise, featuring:

• Motion & Feedback: Qubic Systems motion platforms paired with Simucube wheelbases and Simucube Active Pedals for unparalleled realism.
• Cockpit & Controls: Res Tech cockpits and top-tier Gomez Sim Industries Hyper P1 steering wheels.
• Visuals & Computing: Massive triple Samsung 77-inch displays powered by high-performance Alienware gaming PCs running iRacing.

The experience doesn't stop inside the vehicle. The exterior of our rig is outfitted with custom LED video display panels managed by NovaStar controllers, allowing us to broadcast the live simulator action, sports events, and corporate branding to the surrounding crowd.

Unforgettable Activations

Whether it's drawing a massive crowd at the Canadian National Exhibition ("The Ex") for our "Fastest Lap Challenge," popping up at regional car shows across Ontario, or executing bespoke corporate marketing campaigns, Simuluxor is designed to be the center of attention. We provide complete digital marketing support for our activations, going as far as producing custom old-school boom-bap promotional hip-hop tracks to elevate the energy of your event.

At Simuluxor, we fuse the intensity of virtual motorsport with elite event hospitality. We invite you to step into the rig, take the wheel, and experience the apex of mobile eSports.